Don't worry, be crappy
Sunday, January 28, 2007
"An innovator doesn't worry about shipping an innovative product with elements of crappiness if it's truly innovative. The first permutation of a innovation is seldom perfect--Macintosh, for example, didn't have software, a hard disk (it wouldn't matter with no software anyway), slots, and color. If a company waits--for example, the engineers convince management to add more features--until everything is perfect, it will never ship, and the market will pass it by."
- Guy Kawasaki on The Art of Innovation
I always feel the only way for a company to innovate is firstly, break a rule.
"Do something that disrupts a fundamental tenet of your market or industry" said Thomas Ordahl
Jeff Bezos of Amazon didn't just add 10% or 15% more books than the 250,000 titles stocked in the average Barnes & Noble bookstore or any other Borders Bookstore. He went for 2.5 million titles!
So in the state of describing "Don't worry, be crappy", below are several ads which I personally enjoyed whom I believe didn't shy away from crappiness (at all!)













posted by sam @ 7:50 PM,
0 Comments:
The Author
About This Blog
Initially this blog was birthed out of curiosity, on what it would be like to have a blog. To explore the world of entrepreneurship, business, marketing, etc and to jot down my learnings/experience here. As time passes on, the purpose change, the passion change, the person change.